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Wellington, New Zealand is our home. It’s a strange and beautiful city at the edge of the world where people shape new ways to do things. Down on the waterfront there’s a stone slab with engraved words from the poet Lauris Edmond:  


"It’s true you can’t live here by chance. You have to do and be, not simply watch or even describe. This is the city of action, the world headquarters of the verb —"


We work everywhere, but Wellington is the heart of our story.

Colin Rowsell, Managing Director

Colin is a classically trained storyteller who's held senior strategic roles in creative, startup, and public sector environments.


Colin was the first Global Copy Director at Xero, and led key strategic communications in the New Zealand building sector reforms and the Canterbury earthquake recovery.


His commercial entertainment experience includes TV & film development, videogames, and animation. 


Colin founded Man on Fire through belief in narrative revolution: the power of stories to spark positive change in the world.

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Kearin Armstrong, Creative Producer

Kearin manages the Man on Fire network and Makes Things Happen (™). She has a background in governance and systems analysis, working in a range of business environments, and running a national NGO. 

Kearin also loves to share the joy of making delicious things and bringing people together through food. Her home for this is Wellington Bakehouse.

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Our Trusted Network
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Jo Fitzgerald

 Senior leader and coach driving positive change in stakeholder engagement, helping people work together and get things done.


David Craig

Software developer working to build systems and tools for a human future. Especially interested in new ways of working together.

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Trishula Entertainment

Seattle-based game design consultancy offering support to compelling interactive experiences at every stage of development.


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Somar Digital

NZ's leading citizen experience agency, helping offer social services to people through digital technology.


SBA Strategy + SBA Communications

Our vision is to help our clients turn strategy into action to deliver positive outcomes for all New Zealanders- focused on simple, clear and compelling communications.

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